Baby Phat Back: Kimora Lee Simmons Unveils Her Brand’s Leopard Print-Filled Looks

June 14, 2019

USA Today

from bossip

Baby Phat is back for the kids ya’ll.

According to E! News, founder Kimora Lee Simmons Leissner launched a summer capsule collection with Forever 21 and the 44-year old fashion designer is completely hyped about the updates.

“Welcome to the world of Baby Phat… 2.0 reloaded,” she told E! News. “I think that there are lots of die-hard Baby Phat fans.”

One of those ride-or-die fans is Kim Kardashian West. Kimora explained that the Keeping Up With the Kardashians star “loves the bike shorts and she likes the nostalgic baby tee.”

“Just the other day, [Kim] was like, ‘North [West] this is the lady that made your cat t-shirt,'” Kimora said. “People are still wearing the pieces from back when.”

To model the reboot, Kimora enlisted the services of her teen daughters Ming Lee, 19, and Aoki Lee, 16. Diddy‘s twin daughters, D’Lila Star and Jessie James Combs, are also featured in the campaign.


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“I like working with my mom,” Ming Lee shared. “I’ll say something and she’ll come back and be like, ‘I think we should put this one instead.’ And usually, it’s better. So it’s better to listen to my mom.”You can check out clips from their photo shoot below, then hit up for your 2019-era Baby Phat gear.